WORLD BUILDING & STORY DEVELOPMENT
The first step in developing any property at Wuzidoo Workshop is to build an immersive world that serves as an informative framework for the upcoming design process. This can include anything from visual elements like world, regional and local maps to essays and articles describing systems of government, mystical beliefs and social organizations. With future expansion into multiple markets being the primary goal for every brand we create, this stage in the development process is crucial.
SKETCHES & CONCEPT DESIGNS
Once the world building stage is complete, the property then has a solid foundation to be constructed upon. From here, sketches, drawings and rough 3D models are produced, each pulling from the aesthetics and back story of its pre-created world. This results in every individual design being unified into a whole that is greater than a simple assemblage of random products that are only loosely bound by a similar look and feel. This is also the stage where any modular or customizable features are planned out thoroughly, ensuring proper functionality before going forward.
3D REALIZATION
At Wuzidoo Workshop, it’s important that each property consists of a broad diversity of products that fosters the recognition of any trademark as an ever-expanding brand name. This is done by producing a wide assortment of concept designs that round out the product line into a collection that generates excitement and anticipation of future releases. Armed with this “gallery” of concept art, the next phase in the process is the 3D realization of the two dimensional drawings completed in the previous stage. At this point, each concept is modeled and textured in order to facilitate later rendering for presentation.
GRAPHIC DESIGN & MARKETING VISUALS
With the 3D models finalized for each product, our attention then turns toward the needed graphic elements required for packaging and branding materials. In today’s world, competition is strong in every market and developing attention grabbing packaging and promotional materials is a key part of our development process. At Wuzidoo Workshop, we make every effort to ensure that our designs will stand out on crowded shelves, pulling as much focus as possible toward each brand name that should always be regarded as “the next big thing”.
PRESENTATION MATERIALS
After completion of the previous steps, the final stage of our development process involves the creation of a master presentation package that is optimized for collaboration with potential business associates. This can include assets such as comprehensive .pdfs in the form of catalogs, sizzle reels and animated demonstration videos, narrative works such as screenplays, short stories, novels, comics and more.